№ 00  ·  Deep dive · the A2A protocol

The new traffic is AI agents.

A2A is the protocol half of Noosphere. When Claude or ChatGPT comes to research your business on a customer’s behalf, your site answers — and books the sale. The widget for humans is here →

Join the waitlist
// install — one line, anywhere in <head>
<script src="https://a2a.noosphera.com/agent.js" data-site-id="yours"></script>
5 minutes to install No developer needed $0.03 per agent conversation
№ 01  ·  The shift

Imagine if your next customer
found you through their AI.

They already do. “Find me a barbershop.” “Book a table for four.” The conversations happen inside Claude, ChatGPT, and Gemini — not on your homepage.

Your landing page · 2015

“We offer haircuts. Call for pricing.”

Your A2A agent · 2026

“You mentioned you’re a student — we have a 15% student discount. Joe Jr. specializes in modern styles. He has a 2pm slot open Saturday. Want me to book it?”

№ 02  ·  Setup

One script. Live in 5 minutes.

i.

Paste one line into your site.

A single <script> tag in your <head>. Works with Webflow, Shopify, Squarespace, WordPress — anything that renders HTML.

ii.

Tell your agent what you sell.

Hours, prices, services, policies. Connect your calendar, POS, or inventory in a click. No prompt engineering — just answer the questions a smart new hire would ask on their first day.

iii.

Agents talk to agents.

When a Claude or ChatGPT user asks about you, your A2A agent answers — with live data — and books the sale. You see the receipt the next morning.

№ 03  ·  The economics

$3 a click. Or 3¢ a conversation.

“A Google click costs three dollars and sends a stranger to a static page. An A2A conversation costs three cents — and books the appointment before the call ends.”

— from a founder’s notebook, May 2026
$2–5
Avg. Google Ads click
$0.03
Per A2A conversation
97×
Return on ad dollar
conversations_today47
ai_cost$1.23
bookings3
revenue$120.00
roi97×
№ 04  ·  What it costs

$250 a month. Everything in.

A2A ships as part of the Noosphere plan. The widget for humans, the protocol for AI agents — one install, one price.

→ The Noosphere plan

Noosphere

For working businesses upgrading from billboard to salesperson.

$250/ month
Early access. Founding price.
See full pricing on overview →
What you also get
  • The widget — same install talks to humans too
  • Telegram co-pilot (text + voice)
  • Google Analytics, calendar, Stripe, CRM
  • Unlimited conversations
№ 05  ·  Install the skill  ·  for agent users

Make your agent actually do things.

Add Noosphere A2A to your AI agent. Your Claude or ChatGPT stops summarizing websites and starts booking, ordering, and closing on your behalf.

// noosphere-a2a-skill  ·  manifest preview v1.0.0
name: Noosphere A2A description: Talk to A2A-enabled businesses directly. license: MIT tools: · search_business // find by location + category · get_availability // times, prices, options · request_quote // real quote in seconds · book_appointment // lock in a reservation · place_order // confirm and pay
→ At launch

For Claude

Drop it into Claude as a Skill. Works in claude.ai and Claude Code. About 30 seconds to install.

Get notified at launch →
→ Public beta

For ChatGPT

Install as a Custom GPT action. The function specs are wired to your A2A endpoint.

Add to ChatGPT →
→ Public beta

For Gemini

Available as a Gemini Extension. One-click install once you’re signed in.

Install extension →
→ Open source at launch

For everyone else

MIT-licensed. Use it as-is, fork it, or roll your own integration on top of the spec.

Repo opens at launch

What’s coming: we’re working with Anthropic, OpenAI, and Google to land Noosphere A2A in their official skill libraries — so eventually it’s one tap from inside the app. Until then, install it manually. It’s still about thirty seconds.

№ 06  ·  The fine print

A protocol, not a product.

A2A is small on purpose. Think of it like HTTP for AI agents — a thin layer everyone can build on. Worth saying what it isn’t.

Chatbot

Not a chatbot.

Human-in-the-loop chatbots talk to your customers. A2A talks to your customers’ agents. Different audience, different protocol, different KPIs.

API marketplace

Not an API marketplace.

Agents don’t want a hundred function signatures. They want a conversation. A2A is the natural-language layer between agents and businesses — what REST was for browsers, A2A is for agents.

SEO

Not SEO.

SEO optimizes for crawlers reading static pages. A2A optimizes for agents holding live conversations. One is the last decade of distribution. The other is the next.

№ 07  ·  Ship it

Get ready before they do.

We’ll email you at launch. Nothing else.